Rachael Page Senior Product Designer
AI-native, 0→1 builds for SaaS & Consumer Products
Survey results chart ranking what packaging buyers needProduct page wireframeThe finished packaging websiteCourse page wireframe with numbered annotationsThe finished university course pageDesign system colour paletteApp components and tilesThe finished nature sound app on three phonesThe website that sells the app and device

    I recently designed and built TickLists app (solo), from concept to launch, using my AI-native workflow. Before that I was Principal Designer at Terra Listens, owning the product roadmap and managing the dev team who built various apps, sites & tools.

    Currently seeking a new opportunity, get in touch!

    Email meCopy Email
    Logos of companies and clients Rachael Page has worked with

    Featured Work

    ...or select a category

    Ticklists App

    Solo-designed and shipped a PWA app that reorders a shopping list to match any store's layout, kept in sync live across every household member.

    Love2Learn App

    Briefed, designed and built a full spaced-repetition revision app with a real exam course, in under 2 hours.

    Terra Listens Native Apps

    Coached the founder's first app draft and brand, then led design, hired and ran the dev team to launch.

    McDonalds Monopoly Web-App

    Wireframed the UX for McDonald's first mobile Monopoly promotion, simplifying a complex prize system.

    Sydney University Web-App

    Led UX research and design for Sydney Uni's $760M/year course-search experience, still live 9 years on.

    Skills

    Claude Code
    Agentic AI (Claude)
    Firebase & Stripe
    Figma
    Adobe Photoshop
    Adobe Illustrator
    Adobe After Effects
    DaVinci Resolve
    Jitter.video
    Discord & Midjourney
    Webflow
    V0.dev & Lovable & Replit
    Asana
    Many online tools & plugins

    Product Design
    UX Design
    UI Design
    User Research
    User Testing
    Project Management & hiring
    Information Architectures
    Marketing
    Conversion Funnel Design
    Product Strategy
    Marketing Strategy
    Graphic & Packaging Design
    Responsive Development
    Teaching Design

    Native App & Web-App Design
    Motion Design
    Mobile-first Design
    Competitive Analysis
    User Surveys
    User Research, Testing & Analysis
    Personas
    Concept Ideation
    User Flows & Journeys
    Clickable Wireframes/Prototypes
    SEO Research & Copywriting
    Branding & Logos
    HTML & CSS

    Software

    Knowledge

    Deliverables

    Experience

    CURRENT
    Seeking new opportunities
    Designing and building apps with Claude. Marketing my books and apps, AI trainer for Micro1 (<5 hours per week).
    ‍
    Jan 2022 - Dec 2024
    Terra Listens, Career Foundry & Artfuly
    Product Designer & Design Educator
    Design & develop Terra Listen's digital roadmap. Teaching UX & Product Design, writing Design courses and holding online events

    Sep 2021 - Dec 2022
    KPMG & PWC, London
    Freelance UX Researcher & UI Designer
    Via Play Studio in London I worked as a user researcher for KPMG UK and PWC UK

    Jan 2012-2020
    Artfuly, Online
    Founder, Head of UX & Product
    A global art marketplace where artists could market & sell artworks with delivery door to door

    Nov 2016 - Jul 2017
    Amcor, Zurich
    Snr. UX Consultant
    Redesign of the Amcor.com products section, including stakeholder interviews, user research, product database design, clickable prototype / wireframes and visual design. Included working for Tzu&Co for the same and other clients

    Oct 2015 - Jun 2016
    Sydney University, Australia
    Lead UX (Contract)
    User research and design for Sydney University. A high-profile project, in 2014 the University’s income from students alone was $760 Million AUD

    2004 - 2012
    Several top Ad Agencies,
    Australia
    Snr. UI/UX Designer (Contract)
    Working on Mobile app, podium touchscreen, responsive website designs
    ‍
    For full experience history, please request a copy of my CV‍

    Qualifications

    Award School
    Australian Writers & Art Directors

    Adobe Creative Suite
    Hypermouse

    Bachelor of Engineering (Honours) in Product Design
    Loughborough University, UK
    Rachael Page, Product Designer

    What makes me unique

    Diverse Expertise: I have a rare blend of product design, UX research, and leadership experience across industries, from startups to blue-chip brands.
    Tech & Design Fusion: I combine technical knowledge with high-quality UX and visual design, building responsive digital products with HTML, CSS, Webflow and now Claude Code.
    Business Acumen & Critical Thinking: Founding and managing my own startups and working with several other startups, highlights my end-to-end skills in product concept ideation, design, and execution.
    Global Impact: My career spans multiple countries, industries, and remote roles, reflecting adaptability and global relevance.
    Speed & Attention to detail: I continuously upgrade my wide skillset, and use agentic AI for optimum efficiency.

    Testimonials

    References available on request

    Rachael has been my secret weapon when it comes to design.  
    Her many years of professional work, her keen aesthetic sense, and her ability to put focus on what’s important at the right time have made a tremendous difference.

    Thanks to Rachael, we have a valuable new app for the business that is a cornerstone to our success. I’m lucky to have found someone who is both in my corner and able to help me express my vision to the world.

    Scott Whittle,
    Terra CEO

    Cape May NJ, USA

    Rachael reworked our existing B2B tool's UX and expanded on it. The services offered are complex and there were many legacy parameters to contend with.

    Rachael came up with a much improved flow, she is not afraid of questioning the status quo to get the best outcome for the user, and the outcome is a much more user friendly and scalable UX. I would happily employ Rachael again

    Margaret Sliman,
    Inivio Manager

    Sydney, AU

    Rachael is a very professional and capable UX Designer with a strong business and entrepreneurial mindset.

    When she worked onsite for my client she performed what she was asked to do, to a very high standard, and left the project in a much stronger condition than when she first joined.

    I can strongly recommend Rachael for any position that requires UI/IA wire-framing etc

    Matthew Drake, Recruiter

    Sydney, AU

    Writing

    Published Books and my Articles published here and on other websites

    Creative

    Alongside product work, I design graphics, motion and surface patterns, which keeps my visual eye sharp and my ideas fresh. See all Creative work →

    Teaching

    I teach designers and teams fundamental design and AI tools, through workshops, courses and personalised 1:1 sessions. See my teaching offer →

    Get in Touch

    Email me Copy Email Book a meeting